A shared objective.
We define what makes a good lead and which actions help attract one.
Your marketing and sales department
More opportunities.
Less work
on your own.
We attract potential customers, improve your website and qualify each opportunity. A team of agents connected through Kano, with Wake to guide you. No need to master marketing or technology.
We start with your business, your goals and what you already have.
I want more customers, but I don't know where to start with marketing.
Let's take it step by step.
First, we review how people find you and what happens when someone shows interest. Here's what our plan could look like:
A website ready to capture interestYour message, offer and form connected
First stepA campaign with a clear objectiveYou review the approach and budget
You approveEvery lead, with contextInterest, fit and the next action
In KanoFrom the first visit to a sales opportunity.
Web & CROSEO & GEOGoogle AdsMeta AdsCRM
Customer story · B2B
Padelswift Padel court sales
A website built from scratch.
A complete strategy.
More leads.
We designed the lead generation strategy and built Padelswift's website from scratch to support B2B padel court sales.
Read the Padelswift storyLead generation
+63%
more weekly leads
Website built from scratchLead generation strategy
Figure provided by Caucasia Padel (Padelswift).
Case study period: 3 months.
Everything working towards the same goal
Get found.
Build interest.
Reach sales.
A campaign brings the visit. The website converts it. An agent qualifies the interest. Kano connects it all so follow-up can continue.
01 /
02 /
03 /
04 /
A website that drives business.
We build your website or improve the one you have so your offer is clear and taking the next step is easy.
Lead generation with direction.
Campaigns designed to find customers who fit your business. We measure opportunities as well as clicks.
Visible where customers search.
SEO and GEO to explain what you do in search engines and help AI assistants find your content.
Every lead has a next step.
We bring contacts together, qualify responses with agents and organise follow-up for your sales team.
We can start with one specific need and connect the rest as it makes sense for your business.
From interest to conversation
How a click becomes
an opportunity.
Explore an example of lead generation. Each step keeps the context so the next one has a head start.
01 / A SEARCH WITH INTENT
You appear when someone needs you.
We build visibility and campaigns around what your customer is looking for, with a page that addresses that need.
Context retained: source and campaign.
First contactCampaign → website
“I need a supplier
for my business”
A specific search reaches a page with a specific offer.
Contact sourceGoogle Ads
Illustrative scenario · not customer results
Conceptual service demonstration. This is not a live Kano session.Channels and actions are tailored to each business.
Wake, here to help
You talk about your business.
Wake helps you
get things moving.
“I want more enquiries.” “This campaign isn't working.” “Which opportunities need my attention?” Start in your own words, wherever you are.
Wake guides you, coordinates the agents and helps you understand what's happening and what needs your decision.
- A conversation to understand the next step.
- Agents working inside and outside Kano.
- Actions, contacts and follow-up connected.
ONE DEPARTMENT. SHARED CONTEXT.
Your business Goals and decisions
Wake
Guides you and coordinates the agents.
Kano, Oceanic's platform
Connects marketing and sales operations.
Website and analyticsCampaignsContactsOpportunities
Oceanic sets up and supports the operation.
Clear operating boundaries.
We agree on permissions, budgets and decisions that require approval.
Visibility into the work.
We review actions and results. Uncertain cases go to a person.
Start with what matters
A concrete first step.
An operation that can grow.
We find what's
holding back lead generation.
We review your offer, website, channels and how you handle enquiries. We prioritise where to act.
We build the system
around your objective.
We agree on the scope and connect the pieces you need: website, campaigns, measurement and sales follow-up.
We operate, measure
and adjust with you.
Agents carry out the agreed work. Wake guides you, and we review the quality of opportunities to improve.
Scope and pricing depend on your starting point. The proposal separates setup, ongoing operations and advertising budget.
Before you start
The questions
that matter.
Do I need marketing or technical expertise?
You don't need to master the tools. Oceanic sets up the operation and Wake helps you understand the next steps. Your knowledge of the business remains essential to define the offer and recognise customers who fit.
Can I start by improving my website?
Yes. We can start with the website, a campaign, SEO and GEO, or lead qualification. The assessment helps prioritise your needs and avoid starting with channels that don't yet make sense.
What's the difference between Oceanic, Kano and Wake?
Oceanic is the company providing the service. Kano is our platform connecting marketing and sales. Wake is the agent that guides you and coordinates other agents inside and outside the platform.
Can agents spend money or publish on their own?
Each agent's scope is defined during setup. We agree on budgets, permissions and approval points. Actions outside those boundaries must be reviewed by a person before execution.
Who closes the sales?
We connect lead generation, qualification and follow-up so your sales team has context. Closing depends on your offer, your process and the customer's decision. We don't guarantee sales.
Do I have to change the tools I already use?
We review your setup first. We use compatible tools and define what to connect or change. Integrations and scope are confirmed for each project.
How do you measure whether it's working?
We define what counts as a valid opportunity and follow its progress. Depending on scope, we review conversions, cost per qualified lead, opportunities and recorded sales. Figures depend on connected sources and reliable data.
The next step
Let's find where your lead generation can grow.
Tell us what you sell and what you'd like to improve. We'll start by identifying a useful first step for your business.
- Your starting point and sales objective.
- The most valuable opportunities for improvement.
- A concrete scope to get started.
You can also email studio@oceanic.cloud